THE IMPACT OF TECHNOLOGICALLY MEDIATED DRAMA ON THEATRICAL PERFORMANCES
xii+164pp
Theatrical drama, one of the oldest and perhaps the most popular form of art, becomes both an economic as well as an artistic activity, since material means and cultural genres coalesce with one another in it. Inevitably, cost of production and its recoupment enter in the picture as concomitant variables. Support from the patrons of various categories, the latest being audiences who pay ticket fare was the way out. The entry of technologically mediated drama like motion pictures and tele-serials has eroded the support base of theatrical drama. Nevertheless, it remains alive and kicking. How drama manages to face the onslaught of technologically mediated drama and should drama deserve protection form inter-alia are the main issues uncovered in the book.
Dr. K. V. Joseph, an authority on cultural economics, has authored Economics of Film Industry, Economics of Culture Industry: Television in India, Culture and Industrial Development, Migration and Economic Development, Keralites on the Move: A Historical Study of Migration, Nazarani Mappilamar: Sampathyathnangalum Kudiyettangalum (Mal) etc. He, the Winner of Raja Sir Ramaswamy medal of the University of Madras, was professor, St Xavier’s college, Thumba, and Member, Kerala Public Expenditure Review Committee. He was awarded Senior Fellowships by the Ministry of Culture, Government of India, ICSSR and ICHR.
Preface v
List of Tables xi
1 Introduction
2 Evolution of Dramatic Theatres over the Years
3 Entry of Technologically Mediated Drama of Culture Industry
4 Dramatic Tradition of India and Its Pattern of Development in Malayalam
5 Production Units, Costs and Returns of Stage Drama
6 Career of Artists in Different Forms of Drama
7 Significance of Audience and their Behavioural Pattern in Drama
8 Policy Options for the Survival of Dramatic Theatres
9 Summary and Conclusions
Bibliography
Index